This post was originally shared in our email newsletter on December 5th, 2024.
My favorite dish growing up in Rome was insalata caprese. A tomato, a moon-shaped sphere of mozzarella di bufala, olive oil, sea salt, and fresh basil. No cooking involved. Just delicately place it all on a plate, and watch it disappear!
I've had a caprese salad plenty of times outside of Italy, but it doesn't compare. Because it's not any tomato, any mozzarella, any olive oil, etc. The exceptional quality of ingredients allows you to create something special without process or artifice. You just let that tomato shine.
We've spent two years developing a breakthrough: a candle made with 100% plant-based, biodegradable ingredients that performs better than traditional luxury candles.
Like salting a great tomato, our approach to creating our newest scent, Timur Moon, lets a star ingredient shine.

Shine on you crazy Timur pepper
The response so far has been wonderful:
Though using few, but very high quality ingredients is a big part of what makes our new collection so special, unlike insalata caprese, it wasn't as simple as plopping them into a glass with some wax and a wick.
Most natural ingredients don't "throw" their scent well in a candle, can cause tunneling during burning, or create fire safety concerns. Solving these issues usually requires synthetic ingredients—which is why you rarely see truly all-natural luxury candles.
Curious how we achieved this while most luxury candle makers haven't? Read the full story here. I'd love to hear your thoughts on our approach.
Have a great weekend!
—Harry from Keap, Steward-Owner
